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Product Range Guide · v2.0

A Range for You.
Three Tiers. One Standard.

Not all LED is the same — even when the spec sheet says it is. Aurora's three product ranges are deliberately built around a good · better · best framework so the right hardware is matched to every application. No "one size fits all". No compromise on what matters.

LUX — Premium
V-SPEC — Standard
GSR — Value
The Aurora Philosophy

Built for Fit,
Not Forced to Fit

Aurora has spent more than a decade in product testing and practical implementation across export markets. SMT production process, certified hardware, batch control, lamp grade, driver IC selection, PCB design — every variable has been deliberately tuned for each product range so customers don't have to.

The result is three ranges that genuinely target different application classes — from mission-critical premium installs through to budget-driven projects — without ever compromising the underlying engineering standard.

"If a product range isn't suitable for a particular application, it simply isn't offered in that range."

That's the Aurora rule. It protects the customer from a wrong-fit install and protects the brand from poor performance in environments the hardware was never built for.

Best
LUX
Premium tier
Mission-critical · Long-life · On-site SLA
Better
V-SPEC
Standard tier
Mid-market · Reseller-friendly · Workhorse
Good
GSR
Value tier
Budget-led · Price-driven · Proven componentry
The Three Ranges

LUX, V-SPEC and GSR at a Glance

Each range shares the same Aurora engineering DNA — premium IC chipsets, thick-wafer PCBs, certified compliance, and Aurora's easy-to-use mounting systems. What changes is the grade of componentry, the brightness ceiling, and the depth of the construction and quality programme behind it.

LUX range logo
Premium · Best
LUX

Over 15 years of LED design culminates in our most uncompromising product line — hand-selected for each application.

Code suffix · -L
Aurora LUX LED ribbon and concourse displays at Marvel Stadium showing Def Leppard ‘The World Tour’ creative above the entry foyer
Premium concourse install — Marvel Stadium, Melbourne

LUX is built for installs where uptime, colour fidelity, on-site service response and product life justify the premium. Cabinet, module and accessory selection is matched to the specific job — not pulled from stock.

  • DiodesCertified Nationstar — Gold Wire
  • PCBGold-circuit, thick-wafer, max IC density
  • SMTPanasonic SMT line
  • Driver ICPremium MBI / Chipone (best per brand)
  • BrightnessIndoor up to 5,000 cd/m² · Outdoor up to 10,000 cd/m²
  • OutdoorAluminium IP68 — cabinet-independent waterproofing; custom sizing
  • ModuleNo-metal, vacuum-tool front service; universal & interchangeable
  • QualityStrict batch rejection; same-batch cabinets; pre-calibrated modules
  • HardwareNovastar Armor + Colorlight X Series + Aurora 2625 processor + Aurora App; temp & voltage sensing
  • Profile5-in-1 HUB with Dual Redundancy option; slimline down to 22 mm depth
Browse LUX cabinets →
V-SPEC range logo
Standard · Better
V-SPEC

The reseller-friendly workhorse — the LUX engineering DNA, simplified to hit the mid-market price point.

Code suffix · -V
Retail digital signage installation
Retail & corporate — fine-pitch digital signage

V-SPEC takes the design discipline of LUX and trims back where it doesn't compromise the result, opening the same Aurora standard up to a wider segment of the market.

  • DiodesCertified Nationstar — Copper Wire
  • PCBThick-wafer, optimum scan mode, max IC density
  • Driver ICSelected MBI, Chipone & alternate premium chipsets
  • ComplianceSAA · RCM · FCC · C-Tick
  • BrightnessIndoor 600–3,500 cd/m² · Outdoor up to 8,000 cd/m²
  • Greyscale14–16 bit; high refresh, contrast & uniformity
  • ModuleBlack-faced LED option
  • MountingAurora easy-to-use mounting systems
  • Pixel pitchFine-pitch options including 0.90, 1.20, 1.50, 1.80 mm
  • CurveCurved-capable cabinets available in this family
Browse V-SPEC cabinets →
GSR range logo
Value · Good
GSR

8 years of refinement in price-driven export markets — released as our most value-conscious product offering to date.

Code suffix · -G
Aurora GSR fixed-install indoor LED screen at the Bridgeway Hotel sports lounge showing live NBA basketball coverage above café-style seating
Hospitality install — Bridgeway Hotel sports lounge

GSR is engineered for the project where price is the primary consideration. The componentry has been carefully tested and honed in price-driven export markets across the Asia Pacific region.

  • DiodesSelected KN-Light & HLS diodes
  • Driver ICMBI or Chipone chipset (single-source)
  • ComplianceSAA · RCM · FCC · C-Tick
  • BrightnessIndoor 600–2,800 cd/m² · Outdoor up to 6,500 cd/m²
  • Greyscale14–16 bit; high refresh, contrast & uniformity
  • ModuleBlack-faced LED option
  • MountingAurora easy-to-use mounting systems
  • Best forBudget-led projects · Short-life campaigns · Price-sensitive tenders
  • OriginRefined over 8 years in Asia Pacific export markets
  • SelectionValue-for-money componentry — not premium-grade
Browse GSR cabinets →
Side-By-Side

Feature Comparison Matrix

A direct line-by-line comparison of how each range is built, what brightness it can hit, and where the engineering investment goes. Specifications are subject to change without notice.

FeatureLUXV-SPECGSR
Componentry & Quality
Lamp gradeCertificate of authenticityCertified Nationstar — Gold WireCertified Nationstar — Copper WireSelected KN-Light & HLS
Driver ICPremium MBI/Chipone — best chip per brandSelected MBI, Chipone & alternate premium ICsMBI or Chipone
PCB designGold circuitry · thick wafer · max IC densityThick wafer · optimum scan · max IC densityStandard PCB
SMT linePanasonic SMTStandard SMTStandard SMT
Batch controlStrict batch rejection — only the best LED batches accepted; same-batch cabinetsStandard batch controlStandard batch control
Pre-calibration✓ Edge-flare prevention——
Performance
Indoor brightness600 – 5,000 cd/m²600 – 3,500 cd/m²600 – 2,800 cd/m²
Outdoor brightnessup to 10,000 cd/m²up to 8,000 cd/m²up to 6,500 cd/m²
Greyscale14–16 bit14–16 bit14–16 bit
Refresh / contrast / uniformity✓ High✓ High✓ High
Construction & Service
Outdoor enclosureAluminium IP68 — cabinet-independent waterproofingStandard outdoor cabinetStandard outdoor cabinet
Custom outdoor sizing✓——
Front + rear serviceability✓ Vacuum tool, no-metal moduleStandardStandard
Slimline profiledown to 22 mm depth——
Mounting systemAurora easy-to-useAurora easy-to-useAurora easy-to-use
Hardware Stack
Processor & controlNovastar Armor Series + Aurora 2625 + Aurora AppAurora-supported control hardwareAurora-supported control hardware
Temp & voltage sensing✓——
3-in-1 HUB designHUB + receiver card + PSU✓ Better performance & energy efficiency——
Compliance
Australian complianceSAA · RCM · FCC · C-TickSAA · RCM · FCC · C-TickSAA · RCM · FCC · C-Tick
Warranty (per Extended Warranty Terms · July 2025)
Standard warranty5 yr parts + 1 yr on-site4 yr parts + 1 yr on-site4 yr parts only
Maximum extended warrantyup to 10 yr on-siteup to 5 yr on-sitePOA *

* GSR extended warranty is Price On Application (POA) — granted at the discretion of Aurora Displays. Product specifications are subject to change without notice.

Brightness Headroom

How Bright Can Each Range Go?

All three ranges start at the same 600 cd/m² floor for indoor applications — what changes is the ceiling. LUX exists to handle the brightest, most demanding installs without compromise.

Indoor Brightness Ceiling

Maximum cd/m² available indoors per range

LUX5,000 cd/m²
V-SPEC3,500 cd/m²
GSR2,800 cd/m²

Outdoor Brightness Ceiling

Maximum cd/m² available for outdoor applications

LUX10,000 cd/m²
V-SPEC8,000 cd/m²
GSR6,500 cd/m²
Make Your Selection Easy

Which Range Fits the Job?

Each Aurora range has been specifically designed to cover applications that differ in size, complexity, ambient temperatures, weather, warranty, cost and performance. Use the guide below to narrow down quickly.

Pick LUX When

Mission-Critical & Long-Life

  • Installation needs to outlast a 5–10 year service horizon
  • On-site warranty response is non-negotiable
  • Outdoor environment demands true IP68, weather-sealed cabinets
  • Brightness above 5,500 cd/m² is required (indoor or outdoor)
  • Slim-depth retrofit (down to 22 mm) is part of the brief
  • Custom outdoor sizes are needed for site-specific mounting
  • Premium colour fidelity, edge uniformity and pre-calibration matter
  • End client expects flagship-grade hardware (sport, broadcast, retail flagship, control room)
  • Optimal scan rates are required — or even static scan modes for outdoor applications
  • Customised louvres are needed to optimise the application use case
Pick V-SPEC When

Standard Pro Install

  • You're building a typical commercial install with a 3–5 year service plan
  • Up to 8,000 cd/m² outdoor brightness is enough
  • Fine-pitch indoor pitches (0.9–1.8 mm) are required for video walls or control rooms
  • Curved cabinet capability is needed
  • You want LUX-grade engineering DNA at a mid-market price
  • The reseller / integrator needs a competitive but credible standard product
  • The default choice when neither extreme of the ladder is justified
Pick GSR When

Budget-Led & Price-Driven

  • Price is the primary tender driver
  • Outdoor brightness up to 6,500 cd/m² is sufficient
  • Return-to-base warranty is acceptable to the end client
  • Application is shorter-life or lower-criticality (campaign, secondary screen, indoor info)
  • Reseller is competing against entry-level imports and needs an Aurora-backed price option
  • End client values value-for-money over premium componentry
  • On-site SLA and extended warranty are not required
Cabinet Code Convention

Range Suffixes in the SKU Code

Every cabinet model code ends in a single-letter range suffix so the tier is immediately readable from the SKU. The format is LDC-{Width}x{Height}-{Pitch}{Tech}-{Modifier}-{Range}.

-L
LUX
Premium tier · best componentry · longest warranty cover
-V
V-SPEC
Standard tier · mid-market workhorse · LUX DNA simplified
-G
GSR
Value tier · price-led · proven export-market componentry
Coverage Reference

Warranty by Range

Warranty cover follows the range. Refer to the Aurora Extended Warranty Terms (July 2025) for full conditions, exclusions, annual costings and on-site response definitions.

LUX

Standard Warranty
5 yr parts + 1 yr on-site
Maximum Extended
Up to 10 years on-site
Best For
Premium & long-life installations

V-SPEC

Standard Warranty
4 yr parts + 1 yr on-site
Maximum Extended
Up to 10 years on-site *
Best For
Standard professional installations

GSR

Standard Warranty
4 yr parts only
Maximum Extended
POA *
Best For
Budget-led, price-sensitive projects

* V-SPEC extended cover (up to 10 years on-site) is subject to cost. GSR extended warranty is Price On Application — granted at the discretion of Aurora Displays.

Request A Spec Sheet

Get The Detailed Specs
For Your Range

Want the full technical breakdown — pixel pitches, cabinet dimensions, power draw, certifications and warranty terms — for the range you're considering? Tell us who you are and which range you're interested in, and we'll send the latest spec sheet straight to your inbox.

  • Detailed model-by-model specifications
  • Compliance certificates & warranty terms
  • Indicative pricing on request

We'll reply within one business day with the latest detailed specifications for your selected range.

Not sure which range fits?

Tell us the venue, viewing distance and ambient light — we'll point you at the right cabinet family and a budget price within one business day.

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